“I get the email when the contract is initially sent and not when it is signed.”
A HighLevel user, on HighLevel’s ideas board
Contracts that follow themselves up.
Six pre-built workflows for your clients’ sub-accounts. They send the contract when the deal is ready, make sure it lands, follow up when it goes quiet, and tell your client the moment it’s signed. Or the moment it isn’t.
Pre-built and switched off until you turn them on.
- 1
Deal moved to Contract. The agreement went out on its own.
- 2
Email to John: “Your agreement is on its way,” with the subject line to search for.
- 3
John opened it. Yvette gets an email saying now’s a good time to call.
- 4
Two days, still unsigned. John gets “Anything holding this up?”
- 6
Signed. John gets his copy, and every follow-up switches off.
You don’t build a thing per client.
The six workflows come with the integration. Every client sub-account gets the same set, so there’s no Zap or Make scenario to rebuild and babysit for each one.
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Off until someone turns them on
They arrive as drafts. Nothing reaches your client’s customers until you, or your client, switch one on.
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Wearing your client’s brand
Each email pulls in that sub-account’s logo, business name and address, and it’s signed by the rep. Neither DocuSign’s name nor ours appears in them.
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Replies reach a real person
Every email is sent as the rep, so when a customer hits reply, it lands in a person’s inbox. Not a no-reply address.
A workflow for each moment in a contract’s life.
The first four keep a contract moving. Five and six are the exits: the moment it’s signed or refused, the follow-ups stop.
- The deal is readyNobody has to remember to send it.
- It’s just gone outThey know where to look, even if it lands in spam.Start here
- They open itYou can call while it’s still on their screen.
- It goes quietThree follow-ups, then a nudge to pick up the phone.Start here
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Then it ends one of two ways
- They say noThe chasing stops, and the rep hears first, with any reason they gave.
- They signNobody chases a contract that’s already signed.Start here
Every example below uses Coastal Realty, a made-up business, and its made-up customer, John.
1When the deal is ready
Send when the deal is ready
A deal reaches the paperwork stage, and then it waits. For someone to notice, open DocuSign, find the right template and type the customer’s details in again.
- When the deal moves to your paperwork stage
- The contract goes out from your template, addressed to that contact
- The deal’s owner gets an email saying it’s gone
Nobody has to remember to send it.
2When it’s just gone out
Make sure it lands
The contract doesn’t arrive from your client. It comes in a separate email from DocuSign, which can easily end up in Promotions or spam while everyone assumes the customer is just thinking it over.
- When a contract is sent, from GoHighLevel or straight from DocuSign
- Wait 5 minutes, so DocuSign’s own email gets there first
- An email from the rep with the exact subject line to search for
They know where to look, even if it lands in spam.
Your Buyer Representation Agreement is on its way
Hi John, I’ve just sent over the Buyer Representation Agreement for your signature. It comes as a separate email from our signing service, so it can land in Promotions or spam.
It takes about three minutes and works fine on a phone.
3When they open it
Catch them while it’s open
The best time to answer a question is while the contract is still on their screen. Leave it until tomorrow and the question turns into “I’ll look at it later.”
- When they open the contract
- The rep gets an email straight away: good time to call
- Wait 30 minutes
- An email from the rep asking if there’s anything to walk through
You can call while it’s still on their screen.
Yvette’s inbox
John’s inbox, half an hour later
4When it goes quiet
Chase what stalled
This is where deals quietly die. Nobody says no. The contract just stops moving, and everyone assumes someone else is on it.
Three follow-ups, then a nudge to pick up the phone.
Texts go from your client’s own number and include an opt-out. Only switch it on if the contacts it reaches have agreed to get texts.
- Day 0An email written for that exact stall“Anything holding this up?”
- Day 2A short text from the rep“Anything I can answer?”
- Day 5DocuSign’s own reminderThe one with the signing link in it
- Day 7The rep gets “Time to call”And the workflow stops there
It knows why a contract is stuck, and follows up differently for each.
- Sent, not opened24 hours after sending
Usually a delivery problem, not a people problem. The email says where to look.
- Opened, not signed48 hours after opening
Usually one question they haven’t asked. The email asks what’s holding it up.
- About to expire7 days before the deadline
The only follow-up with any urgency, because the deadline is real.
- DeclinedThe moment they say no
No more chasing. It goes straight to workflow 5.
5When they say no
Save the declined deal
A declined contract usually means one thing needs to change. Keep sending reminders and you lose the deal. Go quiet and you lose it anyway.
- When someone declines to sign
- Every follow-up for that contact stops
- The rep gets an email and a text, including any reason they typed
- Wait 10 minutes, so the rep can call first
- An email from the rep offering to fix it
The chasing stops, and the rep hears first, with any reason they gave.
A customer email goes out in 10 minutes. Beat it with a call if you can.
Can we make the term 90 days instead of six months? Happy to sign once that’s changed.
- Agreement
- Buyer Representation Agreement
- Call
- (415) 555-0198
6When they sign
Close the loop when signed
You hear when the contract goes out, and nothing when it’s signed. So the reminders keep going, and one lands after the signature. Nothing makes a business look less like it’s paying attention.
- When everyone has signed
- Every follow-up for that contact stops
- The customer gets their signed copy, attached and linked
- The rep gets an email saying it’s signed
Nobody chases a contract that’s already signed.
That’s signed, thank you
Hi John, the Buyer Representation Agreement is fully signed. Your copy is attached, and you can download it any time.
Not sure where to start? Turn on 2, 4 and 6.
That covers the moment it goes out, the stretch where it goes quiet, and the moment it’s signed. Add the others when the team’s ready for the alerts.
- 2
Make sure it lands
Safe to switch on by itself. It sends one helpful email, and that’s all.
- 4
Chase what stalled
Does the real work on every contract that goes quiet.
- 6
Close the loop when signed
Stops the chase the moment the last signature lands.
Switch on 4 without 6 and people get chased after they’ve signed. Treat them as one switch.
Follow-ups your clients won’t be embarrassed by.
Automated email has a reputation. These were written to the rules a good rep follows without thinking about it.
Never “we saw you opened it”
Opening a contract decides when a follow-up goes out. It never shows up in what the follow-up says. Nobody likes feeling watched.
Blame the spam folder, not the person
“It’s probably in a filtered folder” gets a reply. “You haven’t opened it” gets silence.
Only real deadlines
The expiry date is DocuSign’s, not a sales tactic. That’s why it’s the only email with any urgency in it.
Three follow-ups, then a person
A fourth automated message teaches people to ignore you. So the workflow stops and hands the contract to the rep.
Give every client the follow-up they’d never have set up themselves.
Try all six free for 14 days in your own sub-account, on the DocuSign account you already have. No card to start.
Already have the integration? The setup guide walks through each workflow, step by step.
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